Profit Guest Services - Revenue Management & Consulting

The Challenge

Revenue Without Structure
Creates Revenue Leakage.

Many Boutique Hotels, STR, and Vacation Rentals operate without a defined revenue framework - relying on manual adjustments, competitor screenshots, or static seasonal rates.

This often leads to inconsistent pricing, high OTA dependency, missed compression opportunities, and uncontrolled cost of acquisition.

Profit Guest Services designs structured revenue systems that align pricing, competitive positioning, distribution strategy, and profitability into one clear, data-driven approach.

Clarity in pricing. Control in distribution. Confidence in growth.

What We Do

Structured Revenue &
Growth Solutions

Designed for hospitality operators seeking clarity, control, and measurable profitability.

Revenue & Profit Management Strategies

Dynamic pricing frameworks aligned with demand cycles, LOS optimization, and inventory control - structured to protect peak demand and unlock need periods.

30–60–90–120 day dynamic pricing framework
LOS optimization (compression + shoulder strategies)
Inventory & availability management
Event & demand yearly calendar
Listing optimization per channel

Market & Competitor Intelligence

Deep benchmarking that clarifies your real market position, identifies gaps, and exposes opportunities across pricing, product perception, and reputation.

Property & location benchmarking
Competitive-set analysis (minimum 5 real competitors)
Online reputation analysis + ranking
OTA + Brand.com promotions review
Pricing positioning chart
SWOT + opportunity mapping

Distribution Optimization & Direct Channel Growth

A distribution framework designed to reduce OTA dependency and improve Net ADR through channel strategy and cost-of-acquisition control.

Channel mix audit (share + dependency)
Rates & rooms mapping audit per channel
Promotions review & setup optimization
Commissions & COA analysis
Direct channel focus strategy (profit-first)

Reporting & Revenue Intelligence

Clean reporting and tailored dashboards that turn data into decisions - faster, clearer, and aligned to your property's goals.

Daily & weekly reporting structure
Forecasting support & trend tracking
Tailored KPI dashboards
Performance clarity for smarter decision-making

Free Tool

Revenue & Profit Simulator

Estimate how much annual profit your property may be leaving on the table. Complete the simulation in under 2 minutes.

Step 1 of 7

Discover How Much Annual Profit Your Property May Be Leaving on the Table

Estimate your revenue, distribution efficiency, and optimization potential in under 2 minutes.

Property Type

Number of Rooms

Average Daily Rate (ADR) USD

Average Occupancy %

Step 2 of 7

Where Is Your Property Located?

We'll calibrate your optimization projections against real market benchmarks for your specific location — so your results reflect what's actually achievable in your market.

State / Territory

Closest Market / City optional — refines accuracy

Market Type

—

Market Benchmark

RevPAR Index

—

Market Occ

—

Market ADR

—

Market RevPAR

—

Step 3 of 7

Distribution Mix

What percentage of your bookings come from each channel? Total must equal 100%.

Booking.com25%

Expedia15%

Airbnb20%

Other B2B Channels10%

Direct Website30%

Total100%

Step 4 of 7

Your Current Performance Snapshot

Based on your inputs, here is your estimated current annual performance — calibrated to your market.

Annual Room Revenue

Paid in Commissions

Direct Booking Share

What You Keep
-

Ready to see how much more you could keep?

Analyzing your market position in your market...

Benchmarking against local ADR and occupancy performance...

Modeling direct booking growth potential...

Calculating market-adjusted commission savings...

Almost There

Reveal Your Full Optimization Breakdown

Get your complete analysis including revenue comparison, commission savings breakdown, direct booking growth potential, and projected net profit scenario — all benchmarked to your local market.

We respect your privacy. No spam, ever.

Results calibrated to real market benchmarks from STR, CoStar, and public hospitality data.

Your Revenue Optimization Dashboard

Full Performance Analysis

Here is your complete current vs. optimized scenario.

Revenue & Profit Comparison

Commission Efficiency

Metric	Current	Optimized

Modeled optimization scenario based on user inputs and aggregated market benchmarks calibrated to your market. Results are projections; actual outcomes depend on market conditions and operational execution.

Ready for the Full Picture?

Let our team prepare a comprehensive PGS 360 Revenue & Market Strategy Audit of your property.

Request My 360 Audit

Our Toolkit

Technology Ecosystem

We integrate with the platforms that power modern hospitality - from property management and revenue optimization systems to distribution, business intelligence, and AI-driven guest communication.

Every recommendation is tailored to your property's operational reality, team capabilities, and commercial goals. The right technology stack amplifies strategy - it never replaces it.

PMS - Hotels

PMS - STR

RMS - Hotels

RMS - STR

CRS

BI & Market Intelligence

Booking Engine

Guest Messaging

Review Management

AI Conversation

PMS - Hotels

PMS - STR

RMS - Hotels

RMS - STR

CRS

BI & Market Intelligence

Booking Engine

Guest Messaging

Review Management

AI Conversation

Technology alone does not drive performance - structured implementation and strategic oversight do.

Behind the Strategy

Meet Rafael

Rafael Osborne

Founder & Revenue Strategist

Profit Guest Services was founded by Rafael Osborne after more than 15 years in hospitality and extensive experience across independent hotels, global brands, and mixed hotel-STR portfolios.

Throughout his career, Rafael has contributed to revenue and operations strategy within internationally recognized brands such as Meliá Hotels International, Element by Marriott, Wyndham Garden, and Karisma Hotels & Resorts, as well as boutique-focused portfolios including Eskape Collection and Gale Miami Hotel & Residences.

From corporate resort environments to multi-property boutique clusters, his experience spans dynamic pricing frameworks, segmentation strategy, LOS optimization, distribution control, and cost-of-acquisition management across PMS, RMS, CRS, and OTA ecosystems.

Rafael's methodology integrates competitive intelligence, demand forecasting, and disciplined distribution strategy into structured revenue systems designed to protect margins and drive sustainable profitability.

For him, revenue management is not about adjusting rates - it is about building intelligent systems that position properties confidently in competitive markets.

Stop Guessing Your
Pricing Strategy.
Start Pricing With Intelligence.

Revenue Without Structure
Creates Revenue Leakage.